Membership,
made useful.
Every membership you belong to in one wallet — the hotel and the airline, the card and the rest. Plus the basket, the card and the people who answer. Founding membership opens in the UAE in 2027.
Join the waitlist
The wallet
Every programme in one balance. Convert between them or spend them directly — value stays inside the purchase rather than leaking out of it.
The basket
Classes, tables, treatments, rooms, flights and tickets from different businesses, assembled once and paid for once. Split it across the group if the group is paying.
The card
Issued to members, used at home as much as abroad, earning on the balance you're already holding.
The concierge
Ask in a sentence — a table on Thursday or a fortnight in July. The answer arrives with the booking attached, because it already knows your people, your places and how you like things done.
Verified Tickets
Resale you can trust on two flat fees — a booking fee to the buyer, a service fee to the seller. Nothing taken from the margin.
Clubs & memberships
Add the clubs, memberships and subscriptions you already pay for — courts, classes, greens, treatments. They sit in the same wallet as the miles, and they earn the same way. Travel planning happens on TOURIST and lands here too.
Shared plans
Plans live with the people in them. Friends and family see the same itinerary, add to it, and watch it change — whether it's tonight or next month.
Split bills
One checkout, split across the group. Each person pays their share from their own wallet, in card or Points, and the basket settles everyone at once.
A currency, not
a consolation prize.
Most loyalty schemes pay you in something you can only spend back inside the shop that issued it, at a rate they change when it suits them. Points work the other way round: they sit in your balance, they're worth the same wherever you spend them, and they come out of our margin rather than off your bill. Earning them is what Insider membership switches on.
Where they come from
Earned on stays, experiences, tickets and retail across the marketplace, plus everything you put on the card. Air fares don't earn Points — the miles do, credited to the programme attached to your booking without you lifting a finger.
Who pays for them
Commission we've already earned, not a surcharge added to you. A flat share of every net commission goes to the member — the same percentage on every partner, and no partner negotiates it down.
What you do with them
Spend them in the basket at checkout, all of it or part of it, against anything on the trip. No blackout dates, no separate redemption catalogue.
Moving them around
Send Points to the people you're travelling with, or convert into the programmes you already hold. Balances don't quietly expire — you're told well before anything lapses.
The demo app. Figures are demo data.
Everything you've earned,
in one place that
actually moves.
Airline miles here, hotel nights there, bank points somewhere else, a gym you pay for monthly, card rewards you've never once redeemed. Individually none of it is enough for anything. Together it usually is.
The wallet holds every programme you belong to in a single view, and gives the balances liquidity — move value between programmes, or straight into what you're buying, at the moment you're buying it.
You keep your relationship with each programme. Nothing is surrendered, closed or transferred away.
The benefits you already
pay for, finally used.
A premium card carries lounge access, travel credits, hotel status, waived FX, cover, free nights and a dozen things buried in a PDF nobody reads. Most of it lapses every year because it only helps if you remember it at exactly the right moment.
Add the cards you carry
We read the benefit set attached to each one — what it includes, what's been used and what's left this year.
Surfaced at the moment
The lounge appears when you're at the airport. The hotel credit appears while you're choosing the room. The cover appears before you buy a second policy you don't need.
Paid on the card that pays
At checkout we work out which of your cards earns most on this particular basket, and which benefits it triggers. You confirm; we don't move money without you.
Wherever you
happen to be.
Real-time offers and promotions in the city you're actually in, matched to the cards and memberships you already hold — and timed to when you can still do something about it.
Merchant-funded, never paid placement. You choose what you hear about.
The people who
get told first.
Anyone can hold their wallet and plan here for nothing. Insider — US$99 a year, open to everyone — is what switches the economics on: BLACKBOOK Points start earning on everything eligible, the member rates open, and you enter the tier programme at Onyx.
Join the waitlist by 31 December 2026 and your first 12 months of Insider are free, worth US$99 (AED 364). BLACKBOOK goes live in the UAE in 2027, with the rest of the world to follow, and the waitlist is open to everyone, anywhere.
Join the waitlist
The rates
The closed rates the big platforms keep for their own loyalty tiers — the same rooms, at member pricing, booked here instead. The difference is everything that happens around the booking.
The earn
Points on stays, experiences, tickets, retail and everything on the card, from the first purchase — and the rate steps up as your tier does. Use it more, get more.
Held, not searched
Rooms and tables kept back for members at properties and restaurants we work with directly — released to Insiders before anyone else sees them.
A person, not a queue
The concierge knows your trips, your people and how you like things done, and answers in the same thread each time.
First on the calendar
Early access to Verified Tickets, openings, takeovers and the nights worth rearranging a trip for.
One of yours
Nominate one person to share your access — they come in on your membership, and the Points stay yours.
Onyx. Obsidian. Black.
Tiers move with use, not with a bigger fee. Every Insider starts at Onyx; from there the app does the counting — stays booked, Points earned, the card in your hand — and your wallet always shows how far the next tier is. Nothing to apply for, nothing to remember. Free comes before Insider; Onyx is where membership starts. Heritage sits outside that count. It isn’t reached; it’s offered.
Join the
waitlist.
Founding membership opens in the UAE in 2027, with the UK and Singapore to follow. Membership is open to everyone — waitlist places are worked through in order, founding members first.
Costs nothing, commits nothing. We'll only write when there's something to say.
Join the waitlist by 31 December 2026 and your first 12 months of Insider are free, worth US$99 (AED 364). BLACKBOOK goes live in the UAE in 2027, with the rest of the world to follow, and the waitlist is open to everyone, anywhere.